LGPD Compliant

Privacy Policy 77win: Your Data Protected

At 77win, privacy isn't fine print. Here you'll find, in plain English, everything about how we collect, use, and protect your personal information — in compliance with Brazil's General Data Protection Law (LGPD).

Last updated: January 2026 Brazilian Portuguese Version
In accordance with LGPD – Law No. 13.709/2018 256-bit SSL Encryption No sale of data to third parties Your guaranteed rights

What You Need to Know About Privacy at 77win

Before reading the full document, here are the core pillars of our approach to data protection.

Minimal and Necessary Collection

77win only collects the data strictly necessary to operate the platform, process payments, and meet legal obligations. We don't ask for information that isn't relevant to the service — and we explain the reason behind every piece of data we request.

Bank-Grade Security

All your personal and financial information is transmitted with 256-bit SSL encryption — the same standard used by banks such as Nubank, Itaú, and Bradesco. No sensitive data is stored in plain text on our systems.

Your Rights Under the LGPD

You can access, correct, export, or request deletion of your personal data at any time. 77win responds to data subject requests within 15 business days, as required by Law No. 13.709/2018.

No Data Selling

77win does not sell, rent, or transfer your personal data to third parties for commercial purposes. Full stop. Data is only shared with strictly necessary operational partners — and always under confidentiality agreements.

Cookie Controls

We use cookies to improve your experience on the platform. You have control over non-essential cookie categories and can manage your preferences at any time in your 77win account settings.

Communications That Actually Make Sense

We only send emails and notifications that are relevant to your account or that you have chosen to receive. You can opt out of marketing communications at any time without losing access to the platform.

You Own Your Data — and 77win Respects That

The LGPD grants concrete rights to all data subjects. See how to exercise them at 77win.

Access

Request a copy of all personal data 77win holds about you. We respond within 15 business days with a full report.

Correction

If any of your information is incorrect or out of date, you can request a correction directly through support or in your account settings.

Deletion

Request the deletion of your personal data. Any data that must be retained due to a legal obligation (e.g., financial records) will be clearly indicated in the response.

Portability

Receive your data in a structured, machine-readable format for transfer to another service, as provided for under the LGPD.

Objection

Object to data processing carried out on the basis of legitimate interest, including marketing communications and behavioral analytics.

Information

Request information on which third parties your data has been shared with and the legal basis under which it was processed.

To exercise any of these rights, send an email to suporte@77win.express with the subject line "LGPD Right — [your CPF]".

77win's Commitment to Your Privacy

This Privacy Policy describes how 77win collects, uses, stores, and protects your personal data when you use the platform https://77win.express. By creating an account or continuing to use 77win's services, you confirm that you have read and understood this Policy. It forms an integral part of our Terms and Conditions.

1. Who We Are

77win is a Sports Betting and online casino platform operated for the Brazilian market, available at https://77win.express. For the purposes of this Privacy Policy, 77win acts as data controller within the meaning of the LGPD — that is, 77win is the entity that defines the purposes and means of processing your personal data.

Our Data Protection Officer (DPO) can be reached at suporte@77win.express with the subject line "DPO – Privacy". All personal data requests are handled as a priority by our compliance team.

Governing law: This Policy is governed by the General Data Protection Law (LGPD — Law No. 13.709/2018) and the Brazilian Internet Civil Rights Framework (Law No. 12.965/2014), along with other regulations applicable to 77win's operations in Brazil.

2. Data We Collect

2.1 Data Provided Directly by You

When you create an account, verify your identity, or contact support, 77win may collect:

  • Full name, date of birth, CPF;
  • Email address and mobile phone number;
  • Residential address (for identity verification);
  • Identity documents (RG, CNH, or passport) and proof of address — required as part of the KYC process;
  • Financial information required to process deposits and withdrawals (Pix key, bank details for wire transfers);
  • Communications sent to 77win support.

2.2 Automatically collected data

When you use the platform, we automatically collect:

  • IP address and approximate geolocation data;
  • Device type, operating system, and browser;
  • Pages visited, session duration, and interactions on the platform;
  • Betting history, games accessed, and transactions;
  • Cookie and similar technology data (detailed in section 8).

Data minimization principle: 77win collects only the data necessary for each specific purpose. We do not collect sensitive data such as racial origin, religious beliefs, or health information, except where strictly required to fulfill responsible gambling legal obligations.

3. How We Use Your Data

77win uses your personal data for the following purposes:

Purpose Data used
Account creation and management Name, CPF, email, phone number, password
Identity Verification (KYC) Identity documents, proof of address, date of birth
Processing deposits and withdrawals Pix key, banking details, CPF
Fraud and money laundering prevention IP, transaction history, usage behavior, documents
Customer support Name, email, support interaction history
Experience personalization Betting history, favorite games, communication preferences
Responsible gambling Usage patterns, configured limits, session history
Marketing communications (with consent) Email, phone number, notification preferences
Compliance with legal obligations Financial data, identity documents, transaction history

4. Legal Bases for Processing (LGPD)

All personal data processing carried out by 77win is based on at least one of the legal grounds set out in Art. 7 of the LGPD:

  • Contract performance — processing required to operate your account, handle deposits and withdrawals, and provide the contracted services;
  • Legal obligation compliance — processing required under anti-money laundering regulations (Law No. 9.613/1998), Central Bank rules, and tax obligations;
  • Legitimate interest — fraud prevention, platform security, usage pattern analysis for operational improvements;
  • Consent — sending marketing communications, use of non-essential cookies, and behavioral analysis for personalization. You may withdraw your consent at any time.

Transparency: 77win is committed to clearly disclosing the legal basis that justifies each instance of data processing. If you'd like more details about the legal basis for a specific purpose, please contact support.

5. Data Sharing

77win does not sell or transfer your personal data to third parties for commercial purposes. Data sharing only occurs in the situations described below:

5.1 Operating partners

To operate the platform, we share strictly necessary data with:

  • Payment processors — to process deposits via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED bank transfer;
  • Identity service providers — for KYC verification as required by regulation;
  • Cloud infrastructure providers — for secure storage and platform operation;
  • Game Providers — the minimum data required to operate third-party casino games on the platform.

All operational partners are contractually required to maintain data confidentiality and to use the data only for purposes agreed upon with 77win.

5.2 Competent authorities

77win may share data with regulatory authorities, financial oversight bodies (including COAF), the Federal Revenue Service, and law enforcement when required by law, court order, or investigation of unlawful activity.

What 77win never does: Sell data to third parties, share data with marketing companies without your consent, or transfer data to countries without an adequate level of protection without the appropriate safeguards.

6. Data Storage and Retention

Your data is stored on secure servers located in Brazil and/or in countries with an adequate level of data protection, as recognized by the ANPD.

6.1 Retention periods

  • Active account data: retained for as long as the account remains active;
  • Financial transaction data: retained for 5 years after account closure, in accordance with tax and anti-money laundering legislation;
  • Records of communications with support: retained for 2 years;
  • Access and security logs: retained for 6 months, in accordance with the Brazilian Internet Civil Framework;
  • Marketing data (with consent): retained until consent is withdrawn.

Once retention periods have expired, data is securely deleted or anonymized, making it impossible to identify the data subject.

7. Data Security

77win adopts technical and organizational measures proportionate to the risk to protect your personal data against unauthorized access, alteration, disclosure, or destruction:

  • 256-bit SSL Encryption across all connections and data transmissions;
  • Encrypted storage of passwords and sensitive financial data;
  • Role-based access control — 77win staff only access the data necessary for their specific roles;
  • Continuous Monitoring of suspicious activity and unauthorized access attempts;
  • Two-factor authentication available to all users;
  • Security audits regularly conducted by independent third parties;
  • Incident Response Plan with defined procedures for notifying the ANPD and affected data subjects in the event of a data breach.

In the event of a security incident: If a data breach occurs that could create risk or harm to data subjects, 77win will notify the ANPD and affected users within 72 hours of becoming aware of the incident, in accordance with the LGPD.

8. Cookies and Tracking Technologies

77win uses cookies and similar technologies to enhance your experience on the platform. The types of cookies used are:

8.1 Strictly necessary cookies

Essential to the platform's operation — session authentication, security, and basic preference retention. These cannot be disabled without affecting your ability to use the platform.

8.2 Performance and analytics cookies

Used to understand how users interact with the platform — pages visited, session duration, and errors encountered. Data is aggregated and does not identify users individually. You can opt out in your cookie settings.

8.3 Functionality Cookies

They remember your preferences — language, odds settings, favorite games — to personalize your experience without you having to reconfigure anything each session.

8.4 Marketing cookies (consent required)

Used to display relevant communications within the platform based on your usage history. They are only activated after your explicit consent and can be turned off at any time.

Manage cookies: You can manage your cookie preferences in your 77win account settings or directly in your browser settings. Disabling performance and marketing cookies does not affect the core functionality of the platform.

9. International Data Transfers

In some cases, your data may be processed by partners located outside Brazil — for example, casino game providers or cloud infrastructure services with international servers.

When this occurs, 77win ensures the transfer is backed by one of the mechanisms provided under the LGPD:

  • Transfer to countries recognized by the ANPD as providing an adequate level of protection;
  • Standard contractual clauses that impose on the recipient obligations equivalent to those required by the LGPD;
  • Explicit consent from the data subject for the transfer.

Your protection does not change: Regardless of where your data is processed, the protections set out in this Privacy Policy and your rights as a data subject remain fully applicable.

10. Minors

77win's services are strictly intended for individuals aged 18 and over. 77win does not knowingly collect personal data from anyone under 18.

If we identify that an account was created by a minor, the account will be immediately closed, all data will be deleted, and any deposits made will be refunded to the holder of the payment method.

If you are a guardian and believe a minor may have accessed the 77win platform, please contact us immediately at suporte@77win.express so we can act quickly.

11. How to Exercise Your Rights

To exercise any of the rights provided under the LGPD — access, correction, deletion, portability, objection, or withdrawal of consent — follow the steps below:

  1. Send an email to suporte@77win.express with the subject line "LGPD Right — [your CPF]";
  2. Clearly describe which right you wish to exercise and for which processing purpose;
  3. Include a copy of a government-issued ID for verification — this ensures that only you can access or request changes to your data;
  4. 77win will respond within 15 business days, as required by the LGPD.

If your request cannot be fulfilled for a legal reason (for example, mandatory retention of financial data), 77win will clearly explain the reason and the timeframe after which deletion can take place.

Filing a complaint with the ANPD: If you believe your rights have not been properly addressed by 77win, you can file a complaint with the National Data Protection Authority (ANPD) at gov.br/anpd.

12. Marketing Communications

77win sends marketing communications — such as Libertadores betting promotions, casino bonuses, crash game updates, and jackpots — only to users who have explicitly consented, either during account creation or through their notification settings.

You can opt out of marketing communications at any time:

  • By clicking the "unsubscribe" link found in all 77win marketing emails;
  • By adjusting your notification preferences in your account settings;
  • By submitting a request to suporte@77win.express.

Opting out of marketing communications does not affect the delivery of essential transactional messages — such as deposit confirmations, withdrawal updates, and account security alerts — which will continue to be sent for as long as your account is active.

13. Data Protection Officer (DPO)

As required by the LGPD, 77win has appointed a Data Protection Officer (DPO), responsible for:

  • Receiving and responding to data subject requests;
  • Advising the 77win team on privacy best practices;
  • Communicate with the ANPD and serve as the point of contact for data protection matters;
  • Monitoring 77win's compliance with the LGPD.

To contact 77win's DPO directly, please email suporte@77win.express with the subject line "DPO – Privacy".

14. Changes to This Policy

77win may periodically update this Privacy Policy to reflect changes in services, legislation, or data processing practices. For material changes that affect your rights, you will be notified by email at least 15 days in advance.

The date of the last update is always shown at the top of this page. We recommend reviewing this Policy periodically to stay informed about how 77win protects your data.

Current version: January 2026. This is the current version of the 77win Privacy Policy. If you have any questions about recent changes, contact our support team and we'll walk you through them clearly and directly.


Privacy Policy last updated January 2026. This Policy is governed by the General Data Protection Law (LGPD — Law No. 13.709/2018) and the Brazilian Internet Civil Rights Framework (Law No. 12.965/2014). For inquiries, please contact: suporte@77win.express.

Privacy at 77win: More Than a Legal Requirement

When you create a 77win account and make your first Pix deposit to bet on the Libertadores or play at the live casino, you're trusting the platform with information that matters: your CPF, your banking details, your transaction history. That trust is something we take seriously.

Brazil's LGPD came into effect in 2020 and set a new standard for personal data handling in the country. 77win doesn't just meet those requirements — we go beyond what the law requires, because we believe users who feel safe play with more confidence and peace of mind.

What Happens to Your Data When You Use 77win

When you register at 77win, we ask for your CPF, email, and phone number. This information is used to create your account, verify that you are a real person aged 18 or older, and ensure that withdrawals via Pix or TED are sent to the right account — yours. We do not use your CPF for any purpose you haven't authorized. We don't share it with marketing companies. We don't sell it to anyone.

When you deposit via Pix or boleto bancário and start betting on the Brasileirão, Copa do Brasil, or crash games, we generate transaction records. These records are a legal requirement — Brazilian anti-money laundering legislation requires financial platforms to retain transaction history for at least 5 years. This also works in your favor: if a dispute ever arises over a transaction, we have the records to resolve it.

Behavioral Data: To Improve Your Experience, Not to Sell

Like any serious digital platform, 77win collects behavioral data — which pages you visit, how long you spend in each section, which games you prefer. We use this information to improve the platform: if many users leave a particular screen without completing an action, we investigate whether there's a usability issue. If a casino game is getting high traffic, we check whether that category needs to be expanded.

This behavioral data is also used, with your consent, to personalize promotions. If you frequently bet on Libertadores matches, it makes sense for 77win to notify you about boosted odds for that week's games. If you'd rather not receive that kind of communication, you can turn it off in your account settings with no penalty — you'll still have full access to all promotions, you just won't get the automatic alerts.

Financial Security: How We Protect Your Payments

77win integrates with certified payment processors for Pix, boleto bancário, credit and debit card, PicPay, and Mercado Pago transactions. These partners process transactions in a secure environment — 77win never stores full credit card details on its own servers. The data required to process a Pix withdrawal (your Pix key) is encrypted and accessible only by payment processing systems, never exposed as plain text.

Every transaction on 77win goes through real-time fraud checks. If the system flags an unusual transaction — such as a withdrawal to a Pix key you don't normally use — the operation is paused for a security review. This may cause a minor delay in legitimate cases, but it's far better than letting an unauthorized transaction go undetected.

What to Do If You Think Your Data Has Been Compromised

If you suspect your account has been compromised — you notice bets you didn't place, receive confirmation emails for actions you didn't take, or see your balance change unexpectedly — contact 77win support immediately via live chat. Our security team will preventively lock the account, investigate the incident, and, if a third-party breach is confirmed, reverse any unauthorized transactions.

Privacy and security go hand in hand. 77win has invested in infrastructure and processes because we understand that user trust is our most valuable asset. Bet with confidence — your data is protected.

Responsible Gambling and Sensitive Data Privacy

As part of our responsible gambling framework, 77win may collect and process data related to your gaming behavior — such as session frequency, limits you've set, and your use of self-control tools. This data is handled with strict confidentiality and is never used for commercial or marketing purposes. It is used solely to identify at-risk behavior and trigger protective measures, for your own benefit. Learn more on our Responsible Gambling.

At 77win, Your Privacy Comes First

Now that you know how 77win protects your data, you can create your account with complete peace of mind. Free registration, minimum deposit of R$ 20.00 via Pix, and 24/7 support available in Portuguese.

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